There are a lot of ways to advertise for your company, but methods involving graphic design can really pop! Bold colors and exciting images are eye-catching, and when you catch someone’s eye you are far more likely to catch their business. Here are some ways you can advertise using graphic design.

Print Advertising

The power of print is still real, and the many ways it can be used is virtually limitless. Your compelling graphic design can reach a throng of people by printing onto paper formats such as newspapers, magazines, mailers, pamphlets, calendars, fliers, banners, and more. You can also print your designs onto products such as t-shirts, sweatshirts, hats, mugs, cups, pens, paperweights—the list goes on and on. You can distribute these items at a variety of venues, from your physical office to community events.

Transit Advertising

Why not take advantage of the opportunity to reach the thousands of people who are out and about in your community every day by using transit to advertise? If you want to go big, transit wraps cover buses, shuttles, and trams. These large vehicles allow for spectacular designs that need a large amount of space to be effective. On a smaller scale, you can still produce something that is creative and eye-catching using vehicle wraps. Vehicle wraps are mobile advertisements that let you integrate different fonts and colors. People tend to exist in a more passive state while in transit, which means they are more likely to notice what is around them, making transit advertising a highly effective marketing tool.

Online Advertising

In addition to these popular forms of print marketing, you will certainly want to take advantage of online advertising as well. Online advertising can reach a vast audience and you can utilize even more graphic design options, including animation. Good places for this are your own website, other people’s blogs and websites, and both popular and lesser-known social media platforms. Just remember, in the virtual world, today’s news is old news almost faster than you can blink! Be sure to keep your online posts current.

You have put everything into building your business, so do everything you can to build a solid marketing strategy. Utilize all advertising tools at your disposal to ensure that people notice and remember your brand. With the power of print and the power of technology working in tandem to showcase your best graphic designs, your business can become everyone’s go-to!

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